Business Intelligence Software

Austin, TX — October 29, 2009

Manticore Technology™, a leading provider of easy-to-use, powerful, marketing automation solutions, today announced that Jeff Erramouspe, company president, will participate in a panel discussion on Marketing 2.0 best practices at the SIIA on Demand Conference Oct 28-30, to be held in San Jose, California.

“Manticore Technology delivers marketing automation solutions that enable organizations to effectively develop and manage their marketing funnel,” said Jeff Erramouspe, president, Manticore Technology. “I’m looking forward to providing insight into how our customers have developed a repeatable process to manage demand, measure and optimize marketing ROI, and develop the sales pipeline for predictable revenue growth”.

Joining Erramouspe on the panel will be Malcolm Friedberg, Co-founder & Principal, Left Brain Marketing, Chuck Dietrich, CEO, SlideRocket and Jennifer Zeszut, Founder & CEO, Scout Labs. The session is being moderated by Lars Leckie, Principal, Hummer Winblad Venture Partners. The panel is being held on Friday, October 30th, 2009 from 11:30am to 12:15pm at the SIIA On Demand Conference being held at the San Jose Marriot.

For the latest best practices on Marketing Automation, visit the Manticore Technology blog at: http://blog.manticoretechnology.com/.

ABOUT SIIA ON DEMAND CONFERENCE

SIIA OnDemand 2009 will be focused on identifying new ways for SaaS companies to drive revenue. This will include exploring: new platform provider programs, new web 2.0 marketing techniques, innovative pricing strategies, and more effective sales force structures among many other revenue generating topics. Panelist and presenters will be sharing actual real world success (and failures) that you can learn from and apply to your business.

SIIA OnDemand, now in its fourth year, is produced by the Software & Information Industry Association, the nation’s leading independent authority on Software as a Service. As such, SIIA OnDemand is the ONLY unbiased industry conference for understanding the business drivers around SaaS and Cloud Computing produced by the industry for the industry. For more information visit http://www.siia.net/ondemand/2009/overview.asp.

ABOUT MANTICORE TECHNOLOGY

Manticore Technology is a leading provider of marketing automation solutions that enables marketers to effortlessly move sales prospects through the pipeline through demand generation, lead management, lead scoring, and lead nurturing, while feeding their sales team invaluable insight about the interests of each lead. Manticore Technology has enterprise customers around the globe, including, Jaspersoft, Sharebuilder 401(k) and PGP. For more information visit the company website or call 1-866-Manticore.

###

More Jaspersoft Press Releases

Oaks, PA — September 20, 2008

The Medi Group, Ltd., developers of SilentPartner® Professional Services Automation (PSA) software for marketing communications companies, consulting firms and corporate services departments announces major, browser-based scheduling, resource management, time entry and reporting enhancements available in eSilentPartner Version 2.9.

Adhering to SilentPartner’s “Mission-critical. People-friendly.” motto, The Medi Group is proud to announce one of its most feature- and functionally-rich software releases to date including enhancements to its Project/Resource Management section, the addition of JasperReports® and a multitude of productivity enhancing tools. “Our customers and product development team are still the catalyst for new ideas for SilentPartner. With that said, we are excited to release new enhancements that continue to position SilentPartner as the most comprehensive, yet easy-to-use system among its direct competition. Enhancements of significant value to our customers include the addition of a new Project/Resource Management section which replaces the existing project plan feature set with better productivity tools,” said Cindi McCarthy, Medi Group’s CEO. “Designed with the input from clients with large project volumes, the new Project/Resource Management tool has been thoroughly road tested and is ready for prime time,” stated McCarthy.

Project scheduling and resource management have always been an afterthought for most enterprise professional services automation systems, forcing many customers to look outside for project management specific applications. The problem with this tact is that companies add a new layer of costs, learning curves and redundancies that increase inefficiencies since the project management system is not integrated into its enterprise system. “In designing our new project planning component, SilentPartner has combined the best functionality, with best practices from current project management standards without the impractical components. And, we’ve integrated them into other dependant areas of SilentPartner,” said JT Harding, Vice President of Marketing for The Medi Group. “SilentPartner projects rather than reacts to capacity planning. For instance, when durations for tasks in the schedule are assigned, SilentPartner can automatically check resource availability. Once resources are booked, the user can enter task specific time from the dashboard, automatically updating the project budget and % complete metric. Customers are raving about the fact that the dashboard time feature alone will save hours of fixing mistakes associated with users entering time onto the wrong jobs,” Harding mentioned.

Other major upgrades in this SilentPartner release are:

JasperReports.® Including JasperStudio ® powered by iReport – a user-friendly portal for creating, scheduling, and distributing custom end-user reports.
Exporting reports. In addition to printing HTML reports and .pdf files, select reports can be exported to .csv or .xls files for further manipulation.
Time entry. Including time entry from the dashboard and start and stop timer capability.
Notifications. Supervisor notification for review and approval of time sheets.
And, MUCH more…

In addition to the many functional enhancements, this new release contains many incremental improvements over previous versions in ease of use, system flexibility and web-based access to critical information.

“We’ve designed SilentPartner to be easy for employees to embrace and essential to a company’s bottom line. With this product release, we are aligning SilentPartner with great technology and functionality in order to help companies accomplish stellar projects that meet the goals of the company, clients and stakeholders,” said Ms. McCarthy.

About The Médi Group, Ltd. and SilentPartner®:

The Medi Group (www.medigroupltd.com) is a premier provider of professional services automation (PSA) solutions and services to marketing communications firms, consulting firms, and in-house services departments of corporations, non-profit organizations and educational institutions. SilentPartner is a professional services automation solution that seamlessly integrates project management, media, resource management, time entry, collaborative tools and accounting into “ONE” system. SilentPartner runs on both Macs® and Windows® platforms. The system combines browser-based project management functionality with SOX compliant accounting to form real-time views into project productivity and firm-wide profitability. Since 1988, The Medi Group has built a loyal roster of SilentPartner clients throughout the United States, Canada, and Central America. The Medi Group is a certified Women-owned Business Enterprise.

© 2008 The Médi Group, Ltd.:

SilentPartner is a registered trademark of The Médi Group, Ltd. Microsoft and Windows are trademarks, or registered trademarks of Microsoft Corporation in the United States and/or other countries. Apple, Mac OS X, and Macintosh are trademarks of Apple Computer, Inc., in the U.S. and other countries. JasperReports and JasperStudio are a registered trademark of JasperSoft Corporation in the U.S. and other countries.

# # #

More Jaspersoft Press Releases



xml:lang=”en” lang=”en” xmlns=”http://www.w3.org/1999/xhtml”>

Manticore Technology Launches Enhancements to Award Winning Marketing Automation Platform

Austin, TX (Vocus) July 28, 2010

Manticore Technology™, the trusted provider of easy-to-use, powerful, marketing automation solutions, today announced the release of an update to the company’s popular marketing automation platform, Manticore Technology VII. The launch offers over 40 enhancements and features, which further enable marketing organizations to manage the marketing funnel and accelerate the flow of qualified leads to sales.

Two of the most significant feature enhancements in the release include a drag-and-drop editor for building emails and landing pages and integration with salesforce.com custom objects. The drag-and-drop editors will enable b2b marketers to more easily build effective emails and landing pages, minimizing the need for expensive development resources. Recognizing that flexibility is important, Manticore will continue to offer customers the ability to create emails and landing pages in HTML as required for more complex designs. Integration with salesforce.com custom objects will enable companies with more sophisticated salesforce.com deployments to more tightly integrate marketing automation with their CRM platform, increasing sales and marketing alignment.

Manticore Technology’s marketing automation platform continues to see rapid adoption around the globe, validating the company’s vision of delivering a lead management and lead nurturing platform for enterprises of all sizes. Recent Manticore Technology wins include a worldwide leader in financial protection, the world’s largest package delivery service, and a Fortune 200 company that delivers IT services around the globe.

“For years, B2B marketers were falsely led to believe that for marketing automation to be robust and powerful, it had to be difficult to use, said Jeff Erramouspe, president of Manticore Technology. “We have shattered that myth. Marketers around the world know that when it comes to managing the marketing funnel through marketing automation, you can count on Manticore Technology to deliver robust features that are easy to use. The latest update to Manticore Technology VII delivers that message loud and clear.”

“Delivering qualified leads to sales on a consistent basis is of utmost importance to our marketing team, said Steve Waite, CMO of Globalsign. “Manticore Technology’s latest enhancements and highly knowledgeable customer success managers provide us a powerful set of tools to deliver more qualified leads to drive Globalsign’s aggressive revenue growth.”

“Manticore Technology VII delivers the ideal combination of power and usability that marketers need in a marketing automation platform and it’s a perfect complement to our Drupal website,” said Lynne Capozzi, vice president of marketing at Acquia. “With the latest enhancements to Manticore Technology, our team can more quickly deploy marketing campaigns, improving our ability to deliver qualified leads to sales and drive the growth of our pipeline.”

“Implementing a marketing automation platform is essential in today’s competitive business environment,” said Jonathan Block, vice president, SiriusDecisions, the world’s leading source for business-to-business sales and marketing best-practice research and data. “In order to ensure the proper implementation of a marketing automation solution, marketers need to identify a platform that delivers a robust feature set that meets their unique business objectives. When evaluating solutions, two of critical features to consider are CRM integration and overall usability.”

With the latest release of Manticore’s marketing automation solution, btob marketers now have access to a wealth of new features and enhancements, including:

Drag-and-Drop Email & Landing Page Editors for building digital assets with minimal investment in time and effort.
Integration with Salesforce.com custom objects and opportunities for building more sophisticated lead management processes.
Advanced Lead Generation though improved website visitor ID capabilities.
Enhanced Sales Alerting enables more complex communication with sales for increased sales and marketing alignment.

State of the Marketing Automation Space

Manticore’s latest launch comes as competitive solutions scramble to adapt to the new power and usability benchmark that has been set in the marketing automation space by Manticore Technology.

“Two Manticore Technology competitors are launching new versions of their products that will require their customers to undergo a complete migration to a new platform.” said Jeff Erramouspe. “While Manticore Technology congratulates them on finally recognizing the importance of usability to B2B marketers, they owe their customers details about the upcoming migration and what they can expect. How much time, money and training will their customers have to spend to migrate to the new platform? “ Erramouspe added: “Manticore Technology is proud to deliver on the promise of marketing automation usability today. With the upcoming migration users of competitive solutions can expect, we welcome the opportunity to talk with current customers that crave a highly usable marketing automation today instead of some unknown date.”

For the latest best practices on Marketing Automation, visit the Manticore Technology blog, Funnel Focus.

About Manticore Technology

Manticore Technology is the trusted SaaS marketing automation solution provider that enables marketers to effortlessly move sales prospects through the marketing funnel through demand generation, lead management, lead scoring, and lead nurturing, while feeding their sales team invaluable insight about the interests of each lead. Manticore Technology has enterprise customers around the globe, including, Jaspersoft, Sharebuilder 401(k) and PGP. For more information visit the company’s website or call 1-866-Manticore. For the latest best practices on Marketing Automation and managing the marketing funnel, visit the company’s blog – Funnel Focus.

About Acquia

Acquia, the enterprise Guide to Drupal, helps organizations of all sizes build social publishing websites quickly, easily and with a lower total cost of ownership by leveraging Drupal, the open source social publishing platform that blends content and community. Our products, services and support enable companies to leverage the power, technical innovation and economic value of Drupal while simplifying the experience, removing the complexity and minimizing the risk.

About GMO Globalsign

Established in 1996 and as a WebTrust accredited public certificate authority, GlobalSign offers publicly trusted SSL Certificates, EV SSL, Managed SSL Services, S/MIME email security and Code Signing for use on all platforms including mobile devices. Its Trusted Root solution uses the widely embedded GlobalSign Root CA certificates to provide immediate PKI trust for Microsoft Certificate Services and internal PKI, eliminating the costs of using untrusted Root Certificates. Its partnership with Adobe to provide Certified Document Services (CDS) enables secure digitally signed PDF documents, certified transcripts and e-invoices. These core Digital Certificate solutions allow its thousands of authenticated customers to conduct secure online transactions, data transfer, distribution of tamper-proof code, and protection of online identities for secure email and access control. The company has a history of innovation within the online security industry and has offices in the US, UK, Belgium, Japan, and China.

###

©Copyright 1997-2010, Vocus PRW Holdings, LLC.
Vocus, PRWeb and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.



xml:lang=”en” lang=”en” xmlns=”http://www.w3.org/1999/xhtml”>

Open Source for America Announces Winners of Inaugural Open Source Awards Program

Portland, OR — October 28, 2010

Open Source for America (OSFA), an organization of technology industry leaders, non-government associations, and academic and research institutions promoting the use of open source technologies in the U.S. federal government, today announced the winners of its inaugural 2010 Open Source Awards program, recognizing individuals, projects and deployments for their role in advancing the adoption of free and open source software in federal government agencies. Winners were honored during a luncheon at the Government Open Source Conference (GOSCON) 2010, in Portland, Oregon.

“In its inaugural year, Open Source for America experienced tremendous growth, and we saw exceptional examples of open source adoption in government,” said John Scott, president of Selection Pressure, LLC and co-chair of OSFA’s steering committee. “From WhiteHouse.gov’s migration to the open source content management system Drupal and the Open Source Digital Voting Foundation’s TrustTheVote Project, to Brian Behlendorf and his work on the Nationwide Health Information Network CONNECT project, and the passionate individual members, like Ean Schuessler, who have helped build OSFA, this year’s winners represent the best of the work being done in support of open source solutions in government.”

Open Source for America’s 2010 Open Source Awards were sponsored by Colosa, Ingres, Jaspersoft, Lucid Imagination and Red Hat. For more information on the awards, visit opensourceforamerica.org/awards.

2010 Open Source Award Winners:

Open Source Deployment in Government: honors a U.S. government agency or body that has shown commitment to the use of open source, through policy and/or adoption. The 2010 winner is WhiteHouse.gov, and the Executive Office of the President, for its Drupal platform migration. In October 2009, the Executive Office of the President migrated from a proprietary content management system to the open source Drupal platform in order to create a more flexible development environment that would support a more interactive White House web presence. Using Drupal, the Executive Office of the President relaunched WhiteHouse.gov with dynamic features like question-and-answer forums, live video streaming, and collaborative tools that work fluidly with the site’s other infrastructure.

Open Source Project: recognizes an open source project that has shown promise and benefit for U.S. government use. The 2010 winner is the Open Source Digital Voting Foundation (OSDV) for its TrustTheVote Project. OSDV, through its TrustTheVote Project, has established an open source project with the goal of creating a trustworthy voting system, suitable for use in government elections, which has been fully tested and is vastly more secure, usable and reliable than current products on the market. Then, companies that do not want to do the R&D and certification work associated with voting systems can take these systems and provide service and support to local jurisdictions. This year, OSDV will release its first developed product, a back-end solution which will be deployed in Washington, D.C. for the D.C. general election.

Individual Awards: recognize one internal OSFA member and one external contributor who have made significant contributions in the promotion and use of open source solutions in the U.S. government during the past year. The 2010 winners are Brian Behlendorf, collaboration advisor to the Department of Health and Human Services on its NHIN CONNECT project and Ean Schuessler, co-founder, Brainfood, Inc., and.

Behlendorf is the 2010 external contributor award winner for his work as the collaboration advisor for NHIN’s CONNECT project, bringing a depth of experience in open source projects to the team. CONNECT is an open source software gateway that allows healthcare practitioners to exchange health-related information, regardless of where they are set up around the country and what computer systems and platform they use. Originally built by more than 20 federal agencies, this software solution uses NHIN standards and governance as a framework to connect providers, insurers, federal agencies, states and others involved in supporting health and healthcare.

Schuessler, one of the founding members of OSFA, is the 2010 internal OSFA member award winner for his work developing and maintaining OSFA’s web presence, and strategically establishing the site as a top destination for users and advocates of open source in government. True to OSFA’s mission, Schuessler has developed the site using open source tools, including OFBiz, and has also devoted his time to building and maintaining the organization’s other infrastructure, including content and member databases.

To join Open Source for America and help build support for the use of open source technologies, visit the OSFA website at http://www.opensourceforamerica.org.

About Open Source for America

Open Source for America (OSFA) is an organization of technology industry leaders, non-government associations and academic and research institutions dedicated to advocating the use of open source software in the U.S. Federal government. Participation in Open Source for America is open to any individual or entity signing the campaign’s mission pledge at: http://www.opensourceforamerica.org. Follow OSFA on Twitter at OpenSourceGov

Tags: #osfa #opensourceforamerica #GOSCON

###

©Copyright 1997-2010, Vocus PRW Holdings, LLC.
Vocus, PRWeb and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.

Andover, MA — March 24, 2009

San Francisco, CA March 24, 2009– InfoWorld’s Open Source Business Conference (OSBC) – Today at OSBC, a panel of top experts in the commercial open source industry, including executives from Acquia, Novell, Mozilla, Sun Microsystems, and SugarCRM, announced the results of the North Bridge Venture Partners’ annual “Future of Open Source” survey. The survey results, collected from 435 respondents, bring to light a variety of significant issues and topics surrounding open source software, such as the impact of the economic recession, key market drivers, and predictions regarding the types of companies that will drive the next wave of commercial open source success.

“Open source software is becoming increasingly mainstream even at the enterprise level,” said Tom Erickson, Acquia chairman and chief executive officer. “As an increasing number of companies emerge to provide commercial level support, we’ll see the continued growth of open source software in the enterprise.”

“What the survey shows is that customer motivations for adopting open source are clearly accelerated by the economic crisis. For organizations actively adopting open source solutions, lower costs, better quality and simpler maintenance have resulted in measurable ROI and rapid payback,” said Michael J. Skok, general partner at North Bridge Venture Partners. “Disruptive business models are maturing in large markets like Web Content Management and Social Publishing, making it an attractive investment area for the team at North Bridge. However what the survey also shows is that much work remains to evangelize these benefits and establish a credible ecosystem to bring open source solutions to mainstream IT buyers.”

Following are various key findings from the 2009 Future of Open Source survey:

    Approximately 96 percent of respondents feel the economy’s turbulence is “good” for open source software, up from 81 percent in 2008.
    Almost 80% of respondents believe that open source software will make up greater than 25% of the software purchased in their organization.
    Respondents revealed that the top four factors that make open source software attractive include: lower acquisition and maintenance costs; superior security; freedom from vendor lock-in; and better quality software.
    The sectors expected to be most susceptible to disruption by open source software in the next five years include: database, operating systems, business intelligence and web content management.
    The sectors expected to be least susceptible to disruption by open source software in the next five years include: office productivity, security tools, and ERP/CRM.
    Respondents listed unfamiliarity with open source solutions, lack of internal technical skills, and lack of formal commercial vendor support as the top three barriers to the selection of open source software.
    The business strategies predicted to create the most value for open source vendors include subscription based technical support and professional services and consulting.

The 2009 Future of Open Source survey was developed collaboratively with input from a number of companies including Acquia, Black Duck, EnterpriseDB, Jaspersoft, Microsoft, Mozilla, Novell, Olliance Group, Red Hat, rPath, Sonatype, Sun Microsystems, Sugar CRM, and The 451 Group. To view the full survey results, please visit: http://acquia.com/northbridgesurvey2009.

About OSBC

InfoWorld’s Open Source Business Conference (OSBC) is the industry’s only forum for senior business leaders, C-level technical strategists, lawyers and venture capitalists to collaborate on emerging business models, strategies and profitability for open source software use. OSBC explores the legal, investment, vendor and customer risks, rewards and opportunities presented by open source software. The program will provide content-rich sessions from well-known thought leaders and industry executives on how open source technology is being used and will investigate the business implications of this technology. For additional details, please visit www.osbc.com.

About North Bridge Partners

North Bridge Venture Partners is an active, early-stage venture capital firm based in Boston, Massachusetts and San Mateo, California, founded in 1994. With approximately $ 3.1 billion under management, including North Bridge Growth Equity, a growth equity firm that invests in technology middle-market companies, North Bridge Venture Partners focuses on investments in the communications, software, internet, healthcare, and materials technology. Working closely with entrepreneurs, North Bridge adds value by providing strategic guidance, specific industry knowledge, team-building skills and an in-depth understanding of both private and public financings. North Bridge companies represented at OSBC include Acquia, Active Endpoints, Mozes, and rPath. For more information, visit North Bridge’s website at www.northbridge.com

###

Austin, TX — June 2, 2009

Manticore Technology™, a leading provider of easy-to-use, powerful, marketing automation solutions, today announced that the company has launched a worldwide partner program, enabling sales, marketing and demand generation agencies around the globe to deliver services around Manticore’s award winning platform.

The program offers two unique options. The first is an agency program, which allows consultants to offer the Manticore Technology solution and associated consulting services to their customers, resulting in the generation of new revenues for the agency. Agency Partners will design and execute demand generation and lead nurturing campaigns on behalf of their clients, resulting in an increase in both the number and the quality of leads passed to sales. In order to maximize the flexibility of these programs for the agency, Manticore will allow the agency to “rent” the Manticore marketing automation platform in three, six, or twelve month increments. Manticore is unique in offering agencies this option. In addition, the agency will receive a license to utilize Manticore Technology internally for their own marketing automation, demand generation and lead nurturing needs.    

The second partnership option is a consultant program, where marketing and sales consultants can deliver strategic services such as marketing-sales alignment, sales pipeline optimization and nurturing campaign design in conjunction with Manticore Technology. These services will ensure that Manticore Technology customers are able to maximize their return in their investment in Manticore Technology. Consulting partners will receive training on Manticore Technology and will receive compensation for introducing Manticore Technology to clients that are looking for a best in breed marketing automation platform.

Early participants find the symbiotic nature or the program particularly appealing. Not only can they offer new services to their existing markets, but they can tap into new sources of customers due to Manticore’s rapidly growing customer base.

“With Manticore Technology we have taken market leading marketing automation solution to the APAC region, already surpassing our expectations,” said Leigh Kelson, CEO, Pacific Rim Marketing Pty Ltd, Australia’s leading cloud computing consultancy, specializing in aligning sales and marketing through salesforce.com and marketing automation.”

“Manticore Technology is an established leader in the marketing automation space,” said Malcolm Friedberg, Principal, Left Brain Marketing, a Silicon Valley-based marketing consulting firm that specializes in designing and implementing customized marketing automation programs for B2B companies. “Combining the powerful functionality of Manticore Technology with our established domain expertise, Left Brain Marketing delivers outsourced lead nurturing services to companies in North America that recognize the need for marketing automation – but lack the internal resources to manage it internally.”

“Not having to sign a lengthy term agreement with Manticore Technology gives us the flexibility to focus on executing solid campaigns for customers and marketers looking to get more out of their marketing programs,” said Dave Reske, managing director at Nowspeed Marketing, an Internet marketing agency committed to delivering measurable, real-world results on behalf of today’s leading businesses.

“Manticore Technology’s Partner Program creates a win-win,” said Jeff Erramouspe, president, Manticore Technology. “The program will offer valuable services to companies in our growing customer base looking to take their demand generation to the next level, while enabling agencies worldwide to deliver value to their customers through our unrivaled platform.”

ABOUT MANTICORE TECHNOLOGY

Manticore Technology delivers award winning SAAS marketing automation solutions, enabling marketers to effortlessly move sales prospects through the pipeline through lead management, lead scoring, demand genration and lead nurturing, while feeding their sales team invaluable insight about the interests of each lead. Manticore Technology has enterprise customers around the globe, including, Jaspersoft, Sharebuilder 401(k) and Xactly Corp. For more information visit www.manticoretechnology.com or call 1-866-Manticore.

###



xml:lang=”en” lang=”en” xmlns=”http://www.w3.org/1999/xhtml”>

Manticore Technology Earns Best of SAAS Showplace Award

Austin, TX — June 29, 2009

Manticore Technology™, a leading provider of easy-to-use, powerful, marketing automation solutions, today announced that THINKstrategies named the company the latest winner of the Best of SaaS Showplace (BoSS) Awards program, which is aimed at promoting the measurable business benefits being delivered by today’s Software-as-a-Service (SaaS) solutions.

The BoSS Awards program is an initiative by THINKstrategies, the leading strategic consulting company focused on the business implications of the on-demand services market, to bring attention to SaaS and cloud computing companies, which are producing tangible business benefits for specific user organizations. These benefits include increased sales, lower costs, higher customer satisfaction, faster operations, and greater profitability.

Manticore Technology is an on-demand, marketing automation solution provider that enables marketers to effortlessly move sales prospects through the pipeline through demand generation, lead management, lead scoring, and lead nurturing, while feeding their sales team valuable insight about the interests of each lead. As a result, Manticore Technology customers increase revenues, lower costs, and gain a competitive edge.

“In today’s increasingly competitive environment, it is becoming even more important to gain a greater ROI from your marketing campaigns,” stated Jeffrey M. Kaplan, the founder of the SaaS Showplace and Managing Director of THINKstrategies, the strategic consulting firm which conceived and administers the Showplace. “Manticore Technology’s SaaS solution helps companies generate greater sales from more effective marketing programs.”

Intellitactics, a supplier of security incident and event management (SIEM) products is an example of one of Manticore’s customers. Intellitactics wanted to improve its marketing process by implementing a new marketing automation platform that would be affordable and easy to use. More importantly, they wanted a solution that would deliver a clear, solid return on investment (ROI) in terms of improved lead conversions and increased sales.

In January 2008, Intellitactics integrated Manticore Technology’s SaaS solution with their existing salesforce.com application to create a comprehensive demand generation platform. Intellitactics achieved a breakeven ROI from the Manticore Technology in two months as a result of a 171% increase in qualified leads and a 30% decrease in the length of the sales cycle.

“Our customers are realizing real, measurable benefits from our marketing automation platform and we’re thrilled to be recognized by THINKstrategies for our feature rich products,” said Jeff Erramouspe, president, Manticore Technology. “With Manticore Technology, customers are able to align their sales and marketing efforts to drive revenue and decrease the sales cycle.”

A full description of the company’s winning BoSS Award submission can be found at http://www.saas-showplace.com/awardSummary.php?key=236.

ABOUT MANTICORE TECHNOLOGY

Manticore Technology is an on-demand, marketing automation solution provider that enables marketers to effortlessly move sales prospects through the pipeline through demand generation, lead management, lead scoring, and lead nurturing, while feeding their sales team invaluable insight about the interests of each lead. Manticore Technology has enterprise customers around the globe, including, Jaspersoft, Sharebuilder 401(k) and Xactly Corp. For more information visit http://www.manticoretechnology.com or call 1-866-Manticore.

ABOUT THINKSTRATEGIES, INC.

THINKstrategies, Inc. is the only strategic consulting services company formed specifically to address the unprecedented business challenges facing IT managers, solutions providers and investors today as the technology industry shifts toward a services orientation.THINKstrategies’ mission is to help our clients re-THINK their corporate strategies, and refocus their limited resources to achieve their business objectives. THINKstrategies helps enterprise decision-makers with their sourcing strategies, IT solutions providers with their marketing strategies, and VCs with their investment strategies. In addition to the Software-as-a-Service Showplace, THINKstrategies is also the founder of the Managed Services Showplace, a vendor-independent, online directory and information resource center of managed service solutions. For more information regarding THINKstrategies’ unique consulting services, visit http://www.thinkstrategies.com, or contact us at info(at)thinkstrategies(dot)com.

###

©Copyright 1997-2010, Vocus PRW Holdings, LLC.
Vocus, PRWeb and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.

Hasbrouck Heights, NJ — August 11, 2009

DemandGen Report, a targeted e-media publication spotlighting the strategies and solutions that help companies better align their sales and marketing organizations, today announced the results of its first marketing automation user survey, providing insights and lessons learned to the next wave of marketing automation software buyers.

The survey found a strong correlation between ease of use/implementation and overall customer satisfaction. According to the report, 97% of survey respondents that found their Marketing Automation solution easy to use were satisfied with their solution, as opposed to 36% satisfaction among those that found their solution difficult to use. To see the remainder of the survey results, you can download the report in its entirety at http://www.demandgenreport.com/lessons_surveyWP.html.

The report, which polled more than 50 marketers from a wide range of solution providers, also reports that 93% of survey respondents that found the implementation of their Marketing Automation solution easy were satisfied with their solution, as opposed to 58% satisfaction among those that found the implementation process difficult. Overall, the feedback on marketing automation systems was very positive, with 81.1% of respondents giving their system a 5 or higher rating and 36% indicating they had better measurement of campaign results and more efficient spend.

The survey reveals additional insights from current marketing automation platform users into their biggest lessons learned and recommendations to future buyers.

The report delivers insight from users to buyers around other key areas, including:

    The role of content in building lead nurturing programs;
    The need to better prepare organizations by building proper processes to feed the automation system;
    The importance of Customer support in choosing a marketing automation platform;
    The overall business value users have seen in implementing a solution

“Marketing Automation systems are still in the very early stages of adoption, but this technology has ushered in a new approach to marketing and brought with it new capabilities and insights, as well as new disciplines and processes,” said Andrew Gaffney, editor, DemandGen Report. “One respondent summed up the opportunity to realize ROI and make an impact on the business through marketing automation with the following closing comment: “Get started! The alignment with sales improves 200%. The leads are more valuable and this improves the ROI of marketing spend.”

The report was sponsored by Manticore Technology™, a leading provider of marketing automation solutions.

“The DemandGen Report survey results confirm what we hear consistently from our customers – that Marketing Automation is a critical tool for all business-to-business marketers, and it has to be easy to use,” said Jeff Erramouspe, president, Manticore Technology. “With Manticore Technology, customers can be up and running within an hour, immediately impacting their sales pipeline.”

For the latest best practices on Marketing Automation, visit DemandGen Report website and the Manticore Technology blog at: http://blog.manticoretechnology.com/.

About DemandGen Report

DemandGen Report is a targeted e-media publication spotlighting the strategies and solutions that help companies better align their sales and marketing organizations, and ultimately, drive growth. A key component of their coverage focuses on the sales and marketing automation tools that enable companies to better measure and manage their multi-channel demand generation efforts. While other publications touch on demand generation periodically as part of broader marketing coverage, DemandGen Report is the only information source directly focused on this emerging discipline.

About Manticore Technology

Manticore Technology is a leading SAAS marketing automation solution provider that enables marketers to effortlessly move sales prospects through the pipeline through demand generation, lead management, lead scoring, and lead nurturing, while feeding their sales team invaluable insight about the interests of each lead. Manticore Technology has enterprise customers around the globe, including, Jaspersoft, Sharebuilder 401(k) and PGP. For more information visit the company’s website or call 1-866-Manticore

###



xml:lang=”en” lang=”en” xmlns=”http://www.w3.org/1999/xhtml”>

Marketing Automation User Survey Reveals Strong Correlation Between Ease Of Use And Overall Customer Satisfaction

Austin, TX — August 11, 2009

Manticore Technology™, a leading provider of easy-to-use, powerful, marketing automation solutions, today announced the results of the first marketing automation user survey, conducted by DemandGen Report, providing insights and lessons learned to the next wave of marketing automation software buyers.

The survey, conducted by DemandGen Report, a targeted e-media publication spotlighting the strategies and solutions that help companies better align their sales and marketing organizations, found a strong correlation between ease of use/implementation and overall customer satisfaction. According to the report, 97% of survey respondents that found their Marketing Automation solution easy to use were satisfied with their solution, as opposed to 36% satisfaction among those that found their solution difficult to use. To see the remainder of the survey results, you can download the report in its entirety at http://www.demandgenreport.com/lessons_surveyWP.html.

The report, which polled more than 50 marketers from a wide range of solution providers, also reports that 93% of survey respondents that found the implementation of their Marketing Automation solution easy were satisfied with their solution, as opposed to 58% satisfaction among those that found the implementation process difficult. Overall, the feedback on marketing automation systems was very positive, with 81.1% of respondents giving their system a 5 or higher rating and 36% indicating they had better measurement of campaign results and more efficient spend.

The survey reveals additional insights from current marketing automation platform users into their biggest lessons learned and recommendations to future buyers.

The report delivers insight from users to buyers around other key areas, including:

    The role of content in building lead nurturing programs;
    The need to better prepare organizations by building proper processes to feed the automation system;
    The importance of customer support in choosing a marketing automation platform;
    The overall business value users have seen in implementing a solution

“Marketing Automation systems are still in the very early stages of adoption, but this technology has ushered in a new approach to marketing and brought with it new capabilities and insights, as well as new disciplines and processes,” said Andrew Gaffney, editor, DemandGen Report. “One respondent summed up the opportunity to realize ROI and make an impact on the business through marketing automation with the following closing comment: “Get started! The alignment with sales improves 200%. The leads are more valuable and this improves the ROI of marketing spend.”

“The DemandGen Report survey results confirm what we hear consistently from our customers – that Marketing Automation is a critical tool for all business-to-business marketers, and it has to be easy to use,” said Jeff Erramouspe, president, Manticore Technology. “With Manticore Technology, customers can be up and running within an hour, immediately impacting their sales pipeline.”

For the latest best practices on Marketing Automation, visit DemandGen Report website and the Manticore Technology blog at: http://blog.manticoretechnology.com/.

ABOUT DEMANDGEN REPORT

DemandGen Report is a targeted e-media publication spotlighting the strategies and solutions that help companies better align their sales and marketing organizations, and ultimately, drive growth. A key component of their coverage focuses on the sales and marketing automation tools that enable companies to better measure and manage their multi-channel demand generation efforts. While other publications touch on demand generation periodically as part of broader marketing coverage, DemandGen Report is the only information source directly focused on this emerging discipline.

ABOUT MANTICORE TECHNOLOGY

Manticore Technology is a leading SAAS marketing automation solution provider that enables marketers to effortlessly move sales prospects through the pipeline through demand generation, lead management, lead scoring, and lead management, while feeding their sales team invaluable insight about the interests of each lead. Manticore Technology has enterprise customers around the globe, including, Jaspersoft, Sharebuilder 401(k) and PGP. For more information visit the company’s website or call 1-866-Manticore.

# # #

©Copyright 1997-2010, Vocus PRW Holdings, LLC.
Vocus, PRWeb and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.

Austin, TX — November 3, 2009

Manticore Technology™, a leading provider of easy-to-use, powerful, marketing automation solutions, today announced it has launched a strategic partnership with Connect Direct Inc. (CDI), enabling the demand generation agency to deliver services around Manticore’s award winning marketing automation platform to customers around the world.

As part of the partnership, both companies will share business opportunities, offering marketers the ideal combination of proven marketing automation technology with expertise in developing and implementing a process for managing the marketing funnel and generating demand. CDI, a full-service agency specializing in demand generation for high technology companies, will offer the Manticore Technology marketing automation solution to their customers. Manticore Technology will include CDI as a preferred provider of professional services around managing the marketing funnel.

“We’re excited to be partnering with Manticore Technology,” said Howard J. Sewell, CDI President. “Lead management and marketing automation is the fastest-growing part of our agency’s practice, and in order to expand our presence in the market, we felt it important to align ourselves with the leading providers in the space. Manticore’s robust functionality, ease of implementation, and market reputation made them a perfect fit for CDI. We look forward to bringing our expertise in lead management strategy, implementation and creative execution to our shared customer base.”

Manticore Technology announced its worldwide partner program in June. The program offers two unique options. The first is an agency program, which allows consultants to offer the Manticore Technology solution and associated consulting services to their customers, resulting in the generation of new revenues for the agency. The second partnership option is a consultant program, where marketing and sales consultants can deliver strategic services such as marketing-sales alignment, sales pipeline optimization and nurturing campaign design in conjunction with Manticore Technology. These services will ensure that Manticore Technology customers are able to maximize their return on investment in Manticore Technology.

“Manticore Technology’s marketing automation platform enables companies to effectively manage the marketing funnel for predictable revenue growth.” said Jeff Erramouspe, president, Manticore Technology. “CDI and others around the globe deliver an invaluable service ensuring that marketers get the maximum ROI on their investment in marketing automation by working with their customers to develop a complete process around marketing automation.”

Manticore Technology’s end-to-end marketing automation platform enables companies to effectively manage the marketing funnel for predictable revenue growth.

For the latest best practices on Marketing Automation, visit the Manticore Technology blog at: http://blog.manticoretechnology.com/.

About Connect Direct (CDI)

Connect Direct is a full-service marketing agency specializing in turnkey, integrated demand generation and lead management for high-technology companies. Founded in 1990, the firm serves such clients as Navicure, QlikTech, and VMware from its offices in Silicon Valley and Seattle. CDI has been named one of the nation’s “Top Agencies” by BtoB Magazine for the last three years running. For more information, visit http://www.connectdirect.com.

About Manticore Technology

Manticore Technology is a leading SAAS marketing automation solution provider that enables marketers to effortlessly move sales prospects through the pipeline through demand generation, lead management, lead scoring, and lead nurturing, while feeding their sales team invaluable insight about the interests of each lead. Manticore Technology has enterprise customers around the globe, including, Jaspersoft, Sharebuilder 401(k) and PGP. For more information visit www.manticoretechnology.com or call 1-866-Manticore.

###